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How shares are traded

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4. Choosing an execution-only broker

If you are choosing an execution-only broker, the issues are slightly different.

Your check list should cover the items below. If you don't understand the significance of some of them don't worry - they are discussed further on.

  1. Account

    • What is the minimum initial deposit to open an account?
    • Is there a minimum account balance?
    • How much interest do you get on positive account balances?
    • Are margin accounts permitted, and if so what are the rates?
    • What online reports are available (account balance, portfolio summary, transaction summary)?
    • Are there detailed statements and can they be posted to you?
    • Is the account protected/insured?
    • By what methods do you transfer money to and from the account?

  2. Trading

    • Which markets do they cover (just FT All Share or AIM as well?)
    • Do they deal in warrants, options, futures, bonds, ITs, or just shares?
    • Do they use straight-through processing or is execution email-based?
    • Do they accept limit orders or does it have to be 'at best'?
    • Is the service nominee based, sponsored CREST membership or fully certificated?
    • Will you receive reports and accounts and shareholder perks?
    • Are real-time prices offered for all stocks (including AIM)?
    • Can you get free news, analysis and portfolio management tools?
    • Does the site display normal market size (NMS)?
    • Does the site tell you when a share goes ex-dividend?

  3. Charges

    • Are there any initial set-up costs?
    • Do they use a flat commission rate or one based on a percentage of deal size?
    • Is there a minimum charge?
    • Is there a minimum dealing size?
    • What are the costs associated with moving the account?
    • Are there premium services which you have to pay for?
    • Is there a discount for trading frequently?
    • Do they charge for a consolidate tax certificate at the end of the year?
    • Do charges vary according to how you place your order (by phone or online)?

  4. Settlement

    • Can you receive share certificates, or is it all nominee based?
    • What is the settlement period?
    • Do they offer sponsored membership to Crest?
    • Can you opt to have dividends automatically reinvested in the same company?
    • Can dividends be automatically paid to you by cheque or into your bank account?

  5. Extra services

    • Do they offer share ISAs online?
    • Do they deal in investment trust shares and if so, does the site show discount to NAV?

  6. Other factors

    • How can you contact them? (email, web, fax, telephone)
    • Can you deal out of hours?
    • Are telephone calls free, at local rates or at national rates?
    • Is the service compatible with all computers and browsers including Netscape and Macintosh?

  7. and lastly

    • Are they a well known firm with a good reputation?

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