Take one step back, and this question actually subdivides into:
The answer to the first is outside the scope of this course - suffice it to say that in the past shares have provided better overall returns for investors than bank deposits or bonds, and that most observers believe they will outperform in the future too. Click here for a graphic illustration of the relative return of shares compared to gilts and RPI.
The answer to the second depends on your personal circumstances and viewpoint. People join investment clubs for all sorts of reasons, but the main ones are:
Membership of a club turns a solitary pursuit into a sociable one. Meetings take place at members' homes, in restaurants or pubs, and the conversation is vibrant and convivial. It's more fun than agonising over decisions all by yourself.
Few people have had any formal education in picking stocks and running a share portfolio. Pooling knowledge, brainstorming ideas, and subjecting decisions to the scrutiny of other club members is one of the best ways to improve your investing expertise.
A cardinal principle of investing is 'Don't hold all your eggs in one basket'. Fifteen shares is generally reckoned to be sufficient to be properly diversified, but if you have limited funds that can spread you a bit thinly. Putting your money in an investment club is one way round this. Your money is pooled with others, and the club can invest meaningful amounts in a properly diversified portfolio.
Of course, you can get these benefits without joining a club. On the diversification issue, for instance, unit trusts and OEICs exist specifically for that purpose.
But investment clubs are unique in providing all these benefits in one go. And whereas a unit trust will charge you 5-6% of your capital when you buy units, and take 1-2% of the value of your fund each year as a management charge, with an investment club there are no charges as no one is paid for any work they do. This gives clubs an important advantage.
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